We are creators, problem solvers, and believers in intentional design.

We’re a design and branding studio in Coimbatore, crafting bold identities, designing seamless digital experiences, and telling stories with purpose.

But we’re not just designers—we’re creators, problem-solvers, and believers in intentional design, on a mission to send bad design into the void where it belongs.

We believe in purpose-driven creativity. Our work blends professional expertise with personal passions—because design is everywhere.

Our Team

+ Obed Tewes

+ Shalomie Tewes

+ our trusted network of freelance collaborators

Our Creative Philosophy:Intentional, not accidental. Clarity = Good Design Purpose-Driven: We turn chaos into shalom Creativity is our way of life. Our Creative Philosophy: Intentional, not accidental. Clarity = Good Design Purpose-Driven: We turn chaos into shalom Creativity is our way of life.

Services

Whether it’s branding that commands attention, websites that work like a dream, or strategies that spark brilliance, we craft with purpose.

Your brand isn’t just a logo—it’s your story waiting to be told. We craft unforgettable identities with striking visuals, purposeful colors, and designs that make an impact.

  • Logo design and visual motifs
  • Art Direction and visual identity development
  • Corporate and product branding
  • Visual identity consistency
  • Brand guidelines
  • Motion Identity
  • Sonic identity

Websites that are as smart as they are stunning. We design web pages, apps, social media graphics, video game assets, and animations—where we handle art direction and storyboard creation—to captivate and engage.

  • User interface (UI) design
  • Component libraries and style guides
  • Scalable design principles
  • Optimised assets creation
  • Centralised Management Systems

From eye-catching digital designs to beautifully crafted print materials, we create visuals that communicate clearly, captivate audiences, and leave a lasting impression.

  • Campaign creation & production
  • Animation, videography & photography
  • Copywriting
  • Merch design & production
  • Animation & editing
  • Social media creative & management
  • AI image creation

Creative strategy is more than just brainstorming—it’s a well-defined plan that shapes how your brand communicates visually and narratively to achieve specific goals.

  • Discovery & research
  • Competitor analysis
  • Brand positioning
  • Creative strategy
  • Brand naming
  • Brand architecture
  • Verbal strategy

Who We Are

Obed Tewes

Obed is a visual storyteller with a talent for digital design, where structure and creativity blend effortlessly, driving his work and making every design a narrative of its own.

When he’s not crafting compelling visuals, he’s experimenting with Indo-German recipes, or tending to his lush tropical garden.

A hobby photographer and guitarist, Obed finds inspiration in the little moments. And because life is best lived with a touch of adventure, he and his two dogs, Schatzi and Stryper, are always ready for a drive or walk.

Shalomie Tewes

Shalomie is a branding expert and creative strategist who weaves biomimicry into her design process. To her, creativity isn’t just a job—it’s a way of life.

Beyond design, she champions women’s upliftment programs, raises awareness on colorism, and inspires others to rescue and adopt homeless and abandoned animals.

Her deep curiosity about the world, appreciation of creation and the richness of lived experiences fuel her passion to create.